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Empowering people. Protecting privacy.

Partisia Blockchain offers something that sounds impossible—technology that allows users to share their data openly without compromising their privacy. We worked with them to build a brand and website that unpacks their groundbreaking multiparty computation over the blockchain.

Industry Web3
Location Global
Services
Branding, Content, Graphic Design, Motion Design, Strategy, UX/UI Design, Web Development

Context

Following our recent successful Web3 projects, Partisia entrusted us with the development of their new brand and website. After a few failed attempts with other agencies, they were confident that our understanding of the space would ensure their brand values were captured.

While many Web3 offerings are based in theory, Partisia’s multiparty computation solutions have been market-tested and researched backed. At its core they put privacy and people first, with cutting edge, data processing solutions that have an untold number of real world applications. As pioneers of a technology that has been in development over the past 35 years, we knew there was plenty to sink our teeth into.

Action

To get a better understanding of Partisia’s position, we carried out an extensive interview process with different members of their team. It gave us more insight into how they operate, but more importantly it showed us their ambitions for the future.

They offer a technology that serves people because it protects privacy. It allows them, and the organisations and governments that serve them, to do altogether more with their data—opening possibilities that society has so far only glimpsed. Thanks to Partisia Blockchain, we can look forward to a future where we can confidently share information, knowing that our systems’ intrinsic structure protects our privacy. We were able to capture their unique position in one statement. Empowering people. Protecting privacy.

Outcome

While Partisia exists very much in the Web3 space, their offering and real world applications meant we had to look at them not as a blockchain company, but as a future technological institution that stands with the IBMs and HSBCs of the world. Partisia needed a brand that would allow them to exist in this space and the blockchain space.

We developed a visible grid system as an always present visual foundation that captures their data processing solutions. Shedding light on a normally unseen grid we show the trust and transparency of the information processed and protected by Partisia’s technology. Vibrant but welcoming colours complement a human-centric website that will inform and provide solutions well into the future.

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